Scaling Content for your Communication Architecture

Explore the evolving landscape of "Communication Architecture in 2024" with Mathias Reinhardt, Managing Partner and Co-founder of PIA UDG. Drawing on his two decades of experience advising companies on expansive Digital Platform and E-Commerce projects, Mathias will provide nuanced insights into best practices in Communication Management, offering strategies for maintaining balance and efficiency amid the explosion of content demand.

The session is designed to illuminate the significance of not overemphasizing a single channel or touchpoint, advocating for a holistic, kpi-driven approach to communication. Attendees will garner practical knowledge to navigate the complexities of planning, creating and delivery content for more and more channels using concepts like decoupling and content hubs.

Don’t miss this chance to engage with a seasoned expert in the field and to elevate your understanding of communication strategies, ensuring adaptability and resilience in today’s rapidly shifting digital environment.